Revenue operations engineer who makes teams actually work — through automation, clean data, and a little bit of AI.
Scotland 🏴
Where it started. Curiosity, LEGO, and a knack for figuring things out.
Florida ☀️
Grew up here. The sunshine that would keep pulling me back.
Calgary 🇨🇦
First job in coffee — the start of a career built on learning everything.
Florida ☀️
Full circle. Every industry, every system, every skill — built right here.
What's next 🚀
Director of RevOps. Bigger problems. Better systems.
Not just “I use HubSpot.” I build inside it — custom objects, coded workflows, APIs, and a full custom app. The platform at the architecture level.
RevOps isn't about tools. It's understanding the entire post-sales journey and designing systems that scale with the business.
From automating instructional-day math to AI-powered data-cleaning agents — I find the interesting solution, not just the obvious one.
A full custom application built inside HubSpot — what happens when you need the platform to do something it wasn't designed to do, and you build it yourself. React frontend, HubSpot APIs, real operational problems solved.
Read the case study// CARL — Custom App for RevOps { "built_with": ["React", "HubSpot APIs"], "status": "Production ✓", "users": "Post-sales teams", "saves": 40 /* hrs/wk */ }
Redesigned the entire data model for how districts, schools, and programs are tracked — transforming how the org understands its customers.
Read more Automation + AISummarization, database-cleaning agents, and lead qualification — AI capabilities wired directly into HubSpot operations.
Read more Process DesignClosed-lost categorization, win-back campaigns, and pipeline optimization that changed how the sales team operates.
Read more Coded WorkflowsCustom coded workflow actions for instructional-day math, automated quote creation, and launch-date tracking.
Read more“There's a reason I've been an annual passholder for years. It's not the rides — it's the operational magic behind every moment…”
“You're building curiosity at scale. As someone who taught himself to code by needing to solve problems no one else could…”
“You didn't just enter the cruise industry — you redesigned the entire experience from the hull up…”
Whether you're one of the companies above, or someone who thinks we could create something great together — I'd love to hear from you.
goruxton